Brendan Courtney with a class after a recent guest lecture
Higher National Certificate in Fashion Buying
This internationally recognised 1-year programme is designed to provide students with the creative and commercial skill-set required to succeed as a fashion buyer in today’s competitive environment. The programme allows students to combine creative flair with essential buying skills, so that they are well placed to work as a fashion buyer in a range of organisations including high street chains and owner / manager boutiques.
The programme team have many years of experience in international fashion buying, fashion recruitment and fashion design for large multiples, high volume textiles, branded selection and in-house design.
The programme team have an excellent industry contact base, and the programme will feature guest lectures from leading industry speakers.
The course is suitable for those who have an interest in the area of Fashion Buying, as well as those considering a career change.
This course is also ideal for those already working as Fashion Buyers who wish to advance their career.
Starting Dates & Format
Modes of Study:
Part Time Day
Part Time Evening
Now enrolling for September 2019.
Please see our Timetable & Fees page for starting dates.
Role of the Buyer: Learn the key responsibilities, requirements and qualities associated with the role of a fashion buyer. Explore the variety of buying roles in the fashion industry. Gain an insight into the key role of merchandisers, and their influence on buying decisions.
Fashion Branding and Marketing: Analyse high end and high street brands, understand the importance of brand identity, and become able to interpret and evaluate a brand. Learn about the influence of marketing and visual merchandising on brands.
Sales Promotions and Markdowns: Learn how to ensure effective point of sale marketing promotions and window displays. Learn how to plan for promotions within a budget, and to use OTB (Open To Buy) sheets.
Range Planning and Trend Analysis: Develop the analytical skills and knowledge to forecast trends accurately and plan future buys effectively. Understand the importance of category analysis, range planning and budget planning.
Consumer Behaviour: Learn about economic, microenvironmental and other influences on consumer behaviour, and explore competitive forces within the fashion industry.
The Buying Calendar: Understand the importance of buying the right product at the right time, and learn how to review and analyse the previous season’s performance and plan for the next season.
Global Sourcing and Product Development: Explore fabrics and garment construction. Learn how to develop and source a product / garment, including key negotiation skills. Understand the critical path, and the supply chain.
Business Practices: Examine all aspects of running and setting up a business from a fashion buyer’s perspective, including the unit / floor space devoted to specific brands, product split, and breakdown of categories across the space.
Management and Leadership Skills: Understand the hierarchy within the buying office (admin, assistant buyer, junior buyer, head of buying). Develop the skills, knowledge and confidence to successfully manage or launch a store. Gain an insight into communication between the buying team, shop managers, visual merchandisers and marketing specialists.
Employability Skills and Work Based Experience: Learn to evaluate your own performance and development as a fashion buyer. Gain confidence in writing CVs and cover letters. Benefit from mock interviews with one of Ireland’s leading recruitment agencies, Excel Recruitment.
Upon successful completion of this course, students are awarded the BTEC Higher National Certificate in Fashion, which is equivalent to a Level 6 qualification on the Irish National Framework of Qualifications (NFQ).
BTEC is the largest accrediting body in the UK and BTEC qualifications are recognised globally.
Applicants should have completed the Leaving Cert and achieved a minimum of 2 honours in honours subjects and 4 passes - or a comparable secondary school examination.
Applications are also accepted from:
- Applicants who hold another Level 5 (or higher) Qualification
- Applicants who have a minimum of 12 months retail sector work experience
- Mature Applicants (23 years and over, with or without the Leaving Certificate requirement).
Applicants should have a basic knowledge of Microsoft Office and particularly Excel.
I enrolled on the part-time Fashion Buying course at Dublin Institute of Design last year. I always had a keen interest in fashion, and at that time I wanted to become a fashion buyer. The course was great, and very well taught. We had theory classes, practical classes and field trips. From CAD and manufacturing to trend forecasting and creating range plans, everything we learned was so detailed and relevant for stepping into the buying and merchandising industry.
The tutors’ experience and knowledge made the course interesting and exciting and they offered us endless support throughout the year when completing projects and assignments.
Having enjoyed and learnt huge detail in all aspects of buying, for me my favourite part of the course was merchandising. I really enjoyed the analytical aspect, using excel to create a detailed library of appropriate data and forecasting profits and sales. I chose to go down the merchandising path, and now I work as a merchandising admin for Lifestyle Sports.
The tutors taught buying as a subject, but more importantly the way to use it in the industry. If I didn’t take up this course I most definitely wouldn’t be in the job I am in today. I would highly recommend Fashion Buying at Dublin Institute of Design for anyone thinking of buying or merchandising as a career.
Hollie Hersey, HNC Fashion Buying 2019
I joined the HNC Fashion Buying part-time course in Sept 2018, as I worked in retail and loved the idea of learning more about fashion and the buying role. Working full-time and studying part-time was not easy, however, the experienced lecturers and the small group of students created a very pleasant, collaborative and easy environment to be in, which really enhanced the learning process.
The lecturers are very resourceful and will do anything to help and make sure the students excel. Together with that, the subjects are very current and relevant to the field, which allowed me to become a competitive candidate when looking for employment. The HNC fashion buying course successfully prepared me for the industry and for interviews, as I rapidly found employment as a trainee buyer at Primark.
I am very pleased with my choice and I would highly recommend this course.
Jessica Teixeira, HNC Fashion Buying 2018
The approach of our tutor in carrying out the lectures and her innovative way of making every single class productive and interesting left me completely satisfied with this course. The lectures and the notes reached my expectations.
- Loukia Adamou
If you would like more information about this course, please fill the "Request more information" form above.
As numbers are limited for this course, pre-booking is essential.